As the UAE prepares to celebrate its 54th National Day (Union Day) on December 2, telecom provider e& (formerly Etisalat) has unveiled limited‑time promotions that help small and medium‑sized businesses boost productivity, expand reach and entertain customers. Below is a detailed look at the National Day 2025 business offers, including what each offer provides and how to activate them.
Business Pro Plan – Complimentary iPhone 17 Pro for Your Team
Etisalat’s Business Pro internet plan now includes a free iPhone 17 Pro for qualifying subscribers. According to the national‑day offer page, subscribers who take up the Business Pro plan receive an iPhone 17 Pro for their team, giving them access to top‑performance hardware, strong security and mobility. The offer is designed to help businesses scale operations with state‑of‑the‑art devices without having to pay the full upfront cost. Businesses can contact Etisalat or visit the e& Business portal to check eligibility and sign up.
Key points
- What you get: Subscription to Business Pro + a complimentary iPhone 17 Pro for your team.
- Why it matters: Provides high‑performance devices and security to empower mobile teams, particularly those working on the go.
- How to activate: Contact e& Business sales or visit the Business App Store; sign up to Business Pro and select the iPhone 17 Pro bundle.
Also Read: Du National Day 2025 Offers
Roam Like Home – Use Your Local Plan Abroad
Travelling abroad for business meetings often leads to expensive roaming charges. Etisalat’s Roam Like Home pack lets post‑paid Freedom plan users carry their local data and voice allowances overseas, starting from around AED 100 per week. Once subscribed, customers can use messaging and internet calling apps like WhatsApp and Skype (subject to the visited country’s regulations) and choose from data‑only, voice‑only or combo packs. The service works with more than 200 preferred roaming partners across 100 countries, and packs only need to be activated once before travel.
Benefits
- Use existing allowances abroad – no need for a local SIM.
- Access to VoIP apps such as WhatsApp and Skype (in countries that allow such apps).
- Multiple pack options, including data, voice and combo packages.
- Preferred roaming partners – works on 200+ operator networks in more than 100 countries.
Activation: Business customers with post‑paid Freedom plans can subscribe through the e& mobile app or by contacting their account manager.
STARZ ON Business – OTT TV & Digital Signage with First Month Free
In March 2025 e& and its media division evision introduced STARZ ON Business, an over‑the‑top (OTT) TV service aimed at small and medium‑sized businesses and enterprises. The service offers a curated mix of live TV and video‑on‑demand content tailored to different industries, from restaurants and gyms to retail stores. It also includes digital signage features that let businesses display promotional messages alongside entertainment on the same screen.
Etisalat’s National Day promotion gives new STARZ ON Business subscribers their first month free. Official pricing shows that the stand‑alone OTT package starts at AED 29, while more comprehensive plans that bundle OTT content with digital signage and live TV start around AED 159. After the free month, normal monthly charges apply.
Highlights
- Industry‑specific content: curated live TV and VoD programming tailored to restaurants, gyms, retail shops and more.
- Integrated digital signage: businesses can split the screen to display advertisements or announcements alongside entertainment.
- Flexible packages: standalone OTT package from AED 29; advanced packages with digital signage from AED 159.
- National Day offer: first month is complimentary for new subscribers.
Productivity & AI Apps – Free Daily Data for Collaboration Tools
Etisalat revamped its business post‑paid mobile plans to include more data and dedicated allowances for collaboration apps. In a 2023 announcement, the company noted that Business First Plus and Business Xtreme plans offer free daily data for productivity apps such as Zoom, Microsoft Teams and email. The plans were designed to meet the growing demand for connectivity in hybrid work environments and provide large data allowances, local and international minutes and carry‑forward features.
The 2025 National Day page extends this idea to AI and productivity applications. It encourages businesses to “boost efficiency with post‑paid mobile plans” and notes that teams can stay connected with free daily data for key business and AI applications. Although e& has not published a separate press release for the AI apps offer yet, the free daily data for collaboration tools in the existing business plans demonstrates the company’s commitment to productivity.
Activation: Existing Business First Plus or Business Xtreme customers should update their plan through the e& Business app or contact customer support to ensure the AI‑app data add‑ons are active. New customers can sign up for these plans to take advantage of the free daily data.
800 Toll‑Free – Your Own Toll‑Free Number + 1 Month Rental Free
An 800 toll‑free number helps customers reach your business at no cost to them. Etisalat’s 800 Toll‑Free solution gives businesses a dedicated number and tools to manage incoming calls. According to the product brochure, the service provides:
- A memorable, brand‑specific toll‑free number that is easy for customers to recall.
- Lead‑analysis and call‑routing tools that track calls by location, day and time.
- Simplified call management, including easy call distribution configuration to streamline operations.
- Permanent number – the same 800 number works regardless of office location.
- 24/7 support and flexible basic or premium packages.
During the National Day campaign, subscribing to the 800 Toll‑Free plans (AED 99 or AED 499) grants businesses a one‑month rental fee waiver. To activate, companies can contact e& or submit an online request to obtain a unique 800 number and choose between basic and premium packages.
Device Data Offer – Buy the Latest Devices and Get Free Data
Etisalat’s Device Data Offer helps businesses upgrade to the latest devices while receiving complimentary mobile data. The National Day page states that customers who purchase new Samsung, Apple or Honor devices receive a monthly data allowance at no extra cost, ensuring uninterrupted productivity. Though detailed terms are not published separately, Etisalat’s existing device bundles offer up to 7 GB of free data each month with select iPhone and smartphone purchases (as seen in the company’s mobile device catalogue). Businesses interested in this offer should contact e& sales or visit the device section of the business app store for up‑to‑date pricing and data allowances.
Key Takeaways
| Offer | Highlights | How to Claim |
|---|---|---|
| Business Pro Plan | Free iPhone 17 Pro with Business Pro subscription; ideal for equipping your team with high‑performance devices. | Contact e& Business sales or sign up through the Business App Store. |
| Roam Like Home | Use your local post‑paid data and voice allowances overseas; packs from ~AED 100/week; 200+ roaming partners. | Subscribe via the e& app or your account manager before travelling. |
| STARZ ON Business | OTT TV and digital‑signage service tailored for businesses; packages from AED 29; first month free. | Subscribe online or via a sales representative; enjoy curated content and free month. |
| Productivity & AI Apps | Business post‑paid plans include free daily data for collaboration apps like Zoom, Teams and email; National Day extends support to AI apps. | Ensure your Business First Plus or Business Xtreme plan is active; check with e& to enable AI‑app data bundles. |
| 800 Toll‑Free | Dedicated toll‑free number with call‑routing and lead‑analysis tools; one‑month rental free for National Day. | Apply online or through your account manager and choose between basic (AED 99) or premium (AED 499) packages. |
| Device Data Offer | Buy new Samsung, Apple or Honor devices and get complimentary monthly data; helps teams stay connected without extra costs. | Visit Etisalat’s device catalogue or Business App Store and select eligible devices; promotional data is applied automatically. |
FAQs
What is the duration of the National Day 2025 offers?
The 54th UAE National Day falls on December 2, 2025, and promotions usually run for a limited period around the holiday. Exact end dates are not explicitly stated on the business offers page, so customers should assume availability only for a short window (often until early December) and contact e& sales for confirmation.
Who can avail of the business offers?
These offers are aimed at small and medium‑sized businesses (SMBs). You generally need to have or sign up for an e& business account and, for some offers (such as Roam Like Home), you must be on a post‑paid Freedom plan. Device and toll‑free offers may require signing a 12‑ or 24‑month contract.
Are there National Day offers for consumers in 2025?
As of late November 2025, e& had not yet announced its consumer‑focused National Day offers. In previous years the company provided free local data (52 GB in 2023 and 53 GB in 2024) or a percentage bonus on online recharges. Consumers should watch the official e& channels during the week leading up to December 2 for possible announcements.
Final Thoughts
Etisalat by e&’s 2025 National Day promotions showcase a clear focus on empowering businesses. From providing teams with the latest hardware and free data to offering roaming packs and entertainment services tailored for commercial environments, these limited‑time deals are designed to enhance productivity, connectivity and customer engagement. Business owners should act quickly to take advantage of these offers, as they are only available around the National Day period.
